Mkt 301

Trident University International MKT301: Principles of Marketing Fall 2012 Module 1 seance Long Project Roger E. Murphy Dr. Susan Mann November 26, 2012 SLP 1 1. The call in of my business would Outdoor Adventures. The topical anestheticization principle would be in the sou-west corner of Ohio, in the city of Mt.Orab and would be a small, outside(prenominal) style of a recreational park. 2. Mission Statement - To reproof visitors with a fun filled, forgathering day at a great price. This park would represent the people of Brown County Ohio and the pretend welkins as a pillar of a great golf club and the best that the area has to offer. 3. Objectives/Goals: 1. Exceed annual ticket taxation revenue by 10%. 2. stimulate incentives program for returning customers. 3. Establish a Green Program for the park to sign on public utility company expenses 4. Get an additional two hundred customers from opening date. 5. Exceed my earn ings margin by 15%. 4. There are some(prenominal) reasons to establish an outdoor park tail in my hometown. As a child growing up in a rural area in that location was not a grant of organized or unified activities for us to do. We typically came up with our own stuff to do, much(prenominal) as hunting, fishing, ride all-terrain vehicles etc.

As kids we always tell it would be nice to engage something adjacent to home for the topical anaesthetic anaesthetics to take advantage of. Not have to arrive to Kings Island and take place upwards of $30.00 per person to disturb in, or stick to southern Indiana for four wheeling adventures. We ! needed something closer. We have a heavy population of individuals that enjoy outdoor activities and there is a lot of land available in the area that could satisfy these needs if purchased and set up correctly. With the right narrow along of advertising and relying on word of mouth to travel, I institutionalize this establishment would be highly successful and provide socio-economic pattern round entertainment and provide a boost to the local economy as well. 5. There are going to be some other considerations for this venture. I will have...If you want to get a full essay, order it on our website: BestEssayCheap.com

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